We have built up an extensive list of keywords across multiple projects and sectors over the last four years. Our keyword datasets have a wide variety of applications.
Keyword data can be used for:
- Improving SEO tags on website
- Improving content on website
- Improving brand messaging
- Social media descriptions
- Banner design
- Building search engine campaigns and advertising
Negative keyword data can be used for:
- Providing blacklisted terms for search engine campaigns
Negative keywords help you keep your advertising budget in check by getting rid of irrelevant keywords. One keyword alone might not make a lot of difference to your campaign and results. However, once you build an extensive list of keywords, you’ll start to notice things such as higher click through rates, lower spend and higher conversions.